MEET PEGGY WONG
BEEN DESCRIBED AS A CRAZY TALENTED WOMAN, DESIGN GENIUS and THE ULTIMATE CREATIVE DYNAMO
Through design, typography and photography, Peggy Wong weaves a tapestry of a well-traveled life, artfully lived.
An award-winning designer and former Deputy Art Director at Martha Stewart, Peggy Wong is the force behind her multi-disciplined design and photography studio. Over two decades of experience with some of the world’s most recognized brands, Peggy has traversed the nuances of typography and art direction with ﬂuency.
With every project she takes on, Peggy brings a highly reﬁned sensibility with the credentials to back it up. A graduate of Rochester Institute of Technology (with the Chair’s Award for Excellence in Graphic Design), she was also a faculty member at the Art Institute of California where she taught typography and graphic design. Photography is a natural extension of her already accomplished repertoire — a world traveler since the age of eight, Peggy is now a published travel, lifestyle and aviation photographer in San Francisco.
Peggy launched her stationery line, bluepoolroad in 2009 and started collaborating with Crane & Co. and Paperless Post soon after. A hand-tufted rug collection, as well as a series of marble tiles lithographed with her travel photography, were added to punctuate the brand’s creative offerings. Her bluepoolroad social stationery line is now available exclusively at Paperless Post, via their Designers collection.
Over the past two decades, Peggy has amassed a long list of notable clients in both design and photography ﬁelds including Bath & Body Works, Bon Appétit Magazine, Cathay Paciﬁc Airways, Citizens of Humanity, McCann Erickson, Pottery Barn, Victoria’s Secret Beauty, Wayfare Magazine, Williams Sonoma and more. Her work has also been featured in publications such as Belle, Cereal Magazine, Communication Arts, Condé Nast Traveler, Food & Wine, Kinfolk, Print and Vogue Living Australia, to name just a few.
press AND quotes
hot off the press
dossier in c home magazine
the c list: peggy wong
We’ve long been Peggy Wong fans. her design perspective is just so crisp and cool.
one kings lane
If her stunning travel photography is any indication, Peggy only selects the most beautiful places to go. We just wish she’d pack us along in her travel bag.
Q+A ON mark & graham
Escape with Wayfare Magazine’s Creative Director, Peggy Wong
Peggy is an accomplished woman whose versatility has earned her respect in a number of creative fields.
interview on vsco
A SOPHISTICATED EYE: PROFILE ON PEGGY WONG
everything Peggy touches turns to absolute design gold.
profile in click magazine
Modern Art: The Breathtaking Eye of Artist Peggy Wong
Wong’s work is about more than simply taking a photograph. It’s designed to evoke an emotion from the viewer. There is a kind of personal preciousness to each image.
profile in c magazine
c home: taking note on paper designer peggy wong
get to know
FAVORITE TRAVEL MEMORY
Overnight train ride from Budapest to Venice. Looking out the window with the moonlight casting its glow over miles of lush ﬁelds and countless castles. It was magical.
I used to live in Puerto Rico when I was young.
An original Alexander Calder lithograph that I discovered at an antique store in upstate New York, buried in a sea of nondescript framed pieces.
by the NUMBERs
avid hiker since
a traveler’s wit
by yours truly
☛ portrait by Pei Ketron
I knew I wanted to be a graphic designer when I was fourteen. I was already in love with typography then, it was innate at that point. I began shooting at sixteen, so photography wasn’t really that far behind. I told myself that I needed to go to New York, and I did. I was pretty determined. It’s true when they say ‘love what you do.’ It shows in the work—through and through. Passion first, career second. That passion is everything.
Peggy’s long list of notable clients across both design and photography fields is a direct reflection of her strong, artful design aesthetic
I’ve been fortunate in my professional life to work with a number of highly creative people—but Peggy Wong is without a doubt, one of the most creative. She sees beauty everywhere—even in the most mundane situations—and her ability to translate her vision through her photography and design is unparalleled. She is decisive and focused, and an exceptional communicator and editor. Regardless of the project, Peggy brings a unique perspective.
Andrea Stanford, Brand Marketing Advisor and Design Editor
Design and Photography Clients:
BATH & BODY WORKS
BON APPÉTIT MAGAZINE
CATHAY PACIFIC AIRWAYS
CITIZENS OF HUMANITY
CONDÉ NAST TRAVELER
CRANE & CO.
FLINT + KENT
FOOD & WINE
LEIGH BEISCH PHOTOGRAPHY
NANCY NEWBERG JEWELRY
PURE PLANT SPA & HOME
SKIRBALL CULTURAL CENTER
VICTORIA’S SECRET BEAUTY
Social Media Collaborations:
CONDÉ NAST TRAVELER
HAWAII TOURISM BOARD
MARK and GRAHAM
MARTHA STEWART LIVING
ONE KINGS LANE
TRAVELER on the go
INSTAGRAM TAKEOVER: CONDÉ NAST TRAVELER
One of Peggy’s Instagram takeover photos for Condé Nast Traveler, taken on location in Honolulu.
work + play
Cuyana Travel Campaign
Another of Peggy’s social media collaborations – this time while on her personal travels – styling and photography of the Oversized Carryall Tote for Cuyana.